Silence Assistant

If voice assistants hear us speak, they also hear our silence.

To combat loneliness among Spanish youth, we gave an existing Samsung technology—used frequently by our target—a new purpose:

Turning its integrated virtual assistant into a mental health awareness tool capable of measuring users’ loneliness, by listening to their silence.

Silence Assistant prevents unintentional social withdrawal by helping us recognise its warning signs, and reconnect with our social routines.

See the slides of the idea that helped us represent Spain at the global Cannes Young Lions Digital competition below, and have some mercy... We made it in a day. Hope you like it as much as we do!